STRATEGIC MANAGEMENT OF CONSUMER DECISION-MAKING AS A FACTOR IN STRENGTHENING THE COMPETITIVE POSITION OF HIGHER EDUCATION INSTITUTIONS. PST Journal [Интернет]. 6 апрель 2026 г. [цитируется по 12 август 2026 г.];2(2):70-6. доступно на: https://pstjournal.picllc.uz/index.php/pst/article/view/111